As a designer, one thing I’ve noticed as a web-design trend lately is to feature Apple products in the design, primarily iPhones. While I understand that they are beautiful devices I don’t think they are as beneficial to a design as many may believe.
While I do believe that showing shots of your application or site being used is fantastic because being demonstrable is a great tactic for conversions, it’s that I don’t think an iPhone should be used in all cases.
For example, the site cookwiz.me shows an iPhone on the landing page, yet the application is only currently (at the time of this article) available for Android devices. In fact, based on this past quarters smartphone sales, Android has 72% market share for new mobile devices. Since Android has grown to be the most widely used smartphone OS I would guess that any given target market has a high chance of being primarily Android users.
With that said, here is a small collection of nicely designed sites featuring an iPhone, whether it be the best option or not.