Google Analytics stands apart in a league of its own as the best tool for understanding your web traffic and conversions.
Yet, as the best tool, it can be confusing and overwhelming to figure out.
In this article, we first look at how you set up an account in Google Analytics, and then we look at some more advanced tips for making it work for you.
Here’s your step-by-step guide for Google Analytics: Continue reading “Step-by-Step Guide for Google Analytics 2016”
Does the thought of marketing analytics make you cringe? Does it seem overwhelming and time consuming?
Many business owners find analytics and reporting a cumbersome task and one they put off until absolutely necessary. If this is you, or you’d like some advanced tips on measuring data, this is the article for you.
We look at making marketing analytics simple and easy to understand so it’s something you want to do, not grudgingly have to do.
First, let’s define marketing analytics. Continue reading “Making Marketing Analytics Simple And Easy To Understand”