How to use Conversion Optimization to Battle Shopping Cart Abandonment – An Infographic

Lots of people come to us for landing page optimization, but there’s a great deal to be learned from shopping cart abandonment as well. Today we’re excited to release an infographic showing the major concerns and solutions to battling shopping cart abandonment. Here are a few core concepts we always find interesting:

  • Ecommerce sites have an average cart abandonment rate of 55% to 75%
  • The average online checkout process includes 5.6 pages
  • 40% of shoppers are hesitant to create an account because they expect to receive spam

What surprises you?

(Click the image to view a larger size.) Continue reading “How to use Conversion Optimization to Battle Shopping Cart Abandonment – An Infographic”