Your Definitive Guide To Customer Acquisition

Your Definitive Guide To Customer Acquisition

Customer acquisition is the process you go through to gain new customers. It’s how you persuade people to purchase your products or services.

Are you doing enough to increase your customer acquisition rates? In this article, we provide your definitive guide to customer acquisition.

You’ll learn some advanced strategies for acquiring, and keeping, new customers. Continue reading “Your Definitive Guide To Customer Acquisition”

7 Ways To Grow Your Customer Base With Emails

7 Ways To Grow Your Customer Base With Emails

Your customers are the essence of your business. Most business owners instinctively know this.

What many don’t know is that you have to cultivate and nurture your customers to grow your base and retain your customers.

In this article, we look at seven ways to grow your business with emails. We’ll show you how to do it and why.

Let’s look at the transactional email and the power it has to grow your business. Continue reading “7 Ways To Grow Your Customer Base With Emails”

7 Tools To Include In Your Customer Acquisition Plan

7 Tools To Include In Your Customer Acquisition

You probably already know that it costs more to acquire a new customer than it does to keep a current one. That’s why this article is so important.

When you are working to gain new customers, you want to make sure you are maximizing your dollars and doing everything right.

So, to help you be as efficient as possible when trying to attract new customers, we’re going to discuss seven tools to include in your customer acquisition plan.

#1: Set Your Goals

Author and motivational speaker Zig Ziglar said, “A goal properly set is halfway reached.”

Your customer acquisition plan is futile if you haven’t set your goals. It’s like walking in the dark while trying to read.

Your first tool is goal-setting. It will not only shape your customer acquisition plan, but it will also shape the people you hire and the lead generation tactics you set into motion.

Here are some possible goals you might set when it comes to customer acquisition: Continue reading “7 Tools To Include In Your Customer Acquisition Plan”