Archive for the "Conversion Strategies" Category
Test your horizontal layout to maximize conversion rate (with our free tool):
User-interface guru Jackob Nielsen’s concludes that “Web users spend 69% of their time viewing the left half of the page and 30% viewing the right half. A conventional layout is thus more likely [to improve website conversion rate].”
On the FutureNow blog, Brendan Regan suggests developing an infographic to let you lay Nielsen’s findings over your own website.
We’ve taken this one step further and created a tool that you can download today to do your own tests,
Landing Page Optimzation for High Traffic Websites
Why does Conversion Voodoo only provide services for high traffic websites? FOCUS.
We cut our teeth in the bowels of the dog-eat-dog wild west world of internet marketing. Being in the industry for over 10 years, and having clients that were spending millions a month on advertising to drive traffic to their sites, we had to get great, no, INCREDIBLY FANDABULOUS at converting high cost traffic high volume visitor websites. Period.
While some scammy and unscrupulous nasties were out there illegally slapping Oprah’s face on their websites for credibility, we we working in the trenches to keep our clients’ sites FTC compliant AND high converting. It wudn’t no easy task, pardner.
We built custom tools and world class methodologies to capture the most sales possible (to our clients’ delight). All of this with high volume/high cost traffic. The pressure was (and still is) intense. There were millions of dollars on the line, not to mention our butts (and some pride too). Some nights we didn’t sleep. We would poor over data, write copy for the 1,457th time, redo the graphics AGAIN, load up new tests, day in and day out. And we started to get really good at it, really good.