A few years ago we started a little conversion optimization company called Conversion Voodoo. As we helped our clients grow, we grew up, too, landing a spot as one of the leading CRO companies in the business. It was our innovation in testing that helped our clients, and ourselves, rise to the top.
During our rise to the top we’ve created many tools to help explode the profits of our clients, but we’ve always kept our software under lock and key. Today, we’ve changed that. We’ve created an item promotion tool specifically for BigCommerce stores that we’ve proven to increase sales. (We’ll be adding other platforms in the future.)
100X ROI BigCommerce Tool?!?
Ok. 100X ROI. Really? I’ll explain.
Whenever we come up with a new CRO idea, we always, ALWAYS put it to the test. To do this we created a MVP (Minimum Viable Product) of our promotion tool and teamed up with a several BigCommerce stores who were willing to try it (and it paid off!). As of writing this post, the test stores have generated an average of $4,100 in profits each month during testing.
One of our testers even generated an additional $32,720 in a 30 day period of using our tool. The funny thing is that this client originally came to us for conversion rate optimization but we told them they were too small. Instead we convinced them to try this instead. Talk about an accidental MASSIVE success!
We would’ve been happy with $3,272 but somehow it exploded 10x more than our expectations!
We wouldn’t have believed it if someone had told us, but the stats weren’t lying.
We were blown away. Sure, we were used to getting results with our tests, but this was something we could put in the hands of store owners so they could increase their profits without our help.