Comments on: One simple secret from an 1890 economist nearly doubles website profits . . . http://www.conversionvoodoo.com/blog/2010/06/one-simple-secret-from-an-1890-economist-nearly-doubles-website-profits/ Landing Page & Conversion Rate Optimization to Increase Profits for your Online/Offline Marketing Campaigns Sat, 04 Feb 2012 05:45:37 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Ed http://www.conversionvoodoo.com/blog/2010/06/one-simple-secret-from-an-1890-economist-nearly-doubles-website-profits/comment-page-1/#comment-7135 Ed Sat, 29 Oct 2011 18:57:29 +0000 http://conversionvoodoo.com/blog/?p=418#comment-7135 Mike is correct when he says you need x amount of visitors to get a statistically valid test, however for most businesses a simple adwords campaign can easily get you enough traffic to get the data you need. Mike is correct when he says you need x amount of visitors to get a statistically valid test, however for most businesses a simple adwords campaign can easily get you enough traffic to get the data you need.

]]> By: Zack http://www.conversionvoodoo.com/blog/2010/06/one-simple-secret-from-an-1890-economist-nearly-doubles-website-profits/comment-page-1/#comment-715 Zack Fri, 04 Jun 2010 18:28:28 +0000 http://conversionvoodoo.com/blog/?p=418#comment-715 "You need a lot of visitors to even start testing this kind of thing" - That is certainly true for 4 variant testing, and a fair comment. BUT you can run a meaningful A/B test as well - try a 30% increase or decrease of your current price point as a starting point, let it run for as long as it takes - the point being there's not many more powerful tests that the price point in terms of your bottom line. “You need a lot of visitors to even start testing this kind of thing” – That is certainly true for 4 variant testing, and a fair comment.

BUT you can run a meaningful A/B test as well – try a 30% increase or decrease of your current price point as a starting point, let it run for as long as it takes – the point being there’s not many more powerful tests that the price point in terms of your bottom line.

]]> By: mike http://www.conversionvoodoo.com/blog/2010/06/one-simple-secret-from-an-1890-economist-nearly-doubles-website-profits/comment-page-1/#comment-714 mike Fri, 04 Jun 2010 17:25:43 +0000 http://conversionvoodoo.com/blog/?p=418#comment-714 You need a lot of visitors to even start testing this kind of thing. A bare minimum test would need 3-4 candidates, and in your group you tested over 12000 visits! A lot of new sites don't have nearly enough visitors. You need a lot of visitors to even start testing this kind of thing. A bare minimum test would need 3-4 candidates, and in your group you tested over 12000 visits! A lot of new sites don’t have nearly enough visitors.

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